Growth Roadmap

Phase	Timeline	Focus	Outcome
1. NFT Launch & Community Revival	Now – Nov 2025	Official promotion of the minted Peasant NFT collection. Use the drop to reignite the community through storytelling, Spaces, and collaborations.	Renewed engagement, new holders onboarded, and Peasant identity re-established.
2. Album Release — Peasant Uprising	Dec 2025	Release the 12-track Peasant Uprising album across all major streaming platforms, paired with music videos and short-form content.	Broaden awareness through music and culture beyond crypto.
3. Merch & Charity Activation	Jan–Feb 2026	Launch Peasant Merch store, offer NFT-holder discounts, and route profits to verified charities. Publish donation proofs and impact reports.	Real-world giving and transparent, verifiable impact.
4. DAO Formation & Collaborations	Q1–Q2 2026	Introduce Peasant DAO Lite governance, enable community voting, and partner with aligned DAOs and cultural projects.	Decentralized creative direction and sustainable growth.
5. Long-Term Sustainability	Q2 2026 →	Launch artist & cause grants, Season 2 of Peasant Records, and expand the global “Culture for Good” ecosystem.	Ongoing ecosystem revenue and global brand recognition.